[MHN Jung Halim reporter] An LED show celebrating the birthday of BTS member V was displayed across the front of the Burj Khalifa, the world's tallest building.
The official Burj Khalifa Twitter account posted a three minute video that showed off the birthday lightshow.
Messages such as 'HAPPY V DAY', 'KIM TAEHYUNG', 'BTS V', 'WE PURPLE YOU' and more completely covered the 163 story, 828 meter high building.
The color of the words and lights changed every time, covering the building with a flashy array of showmanship.
The fountain in front of the building had its own show while V's self-composed song 'Winter Bear' played in the background.
The event was planned by V's Chinese fanclub 'Baidu V Bar'. The goup had announced that they would be having a light show on the Burj Khalifa several days prior, and even posted a preview.
The Burj Khalifa has LED panels installed around the entire building, leading to shows that utilize this feature. For the most part however, these shows usually depict members of the royal family in the Gulf region.
While in 2018, EXO had an ad playing on the building with support from the Dubai Media Office, this is the first time that a Korean celebrity had a birthday celebratory light show on the building.
Certain companies and brands are known to use the Burj Khalifa to promote themselves, but use is mostly prohibited by its steep price, with the minimum being around 100 million won.
'Baidu V Bar' stated, "The show was done after a long period of approval processes, confirmation, evaluation, and finalizations. With V's global fame, influence and positive personal image, we are proud to have him be the first K-Pop artist to have a birthday message on the building."
Burj Khalifa, world's tallest building, shows off birthday light show for BTS member V
Big present from the Chinese fandom... First Korean celebrity to be shown on the building